Author: Paul Adams

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Paul Adams

CEO & Founder

As CEO and founder of Sound Financial Group Paul leads a team of financial professionals dedicated to helping clients define their financial goals then developing unique, tailored strategies to reach them. Paul tells his clients often that they should always make their financial decisions based upon indisputable math and independent scholarship, not based on media hype, hearsay, or trend.

In addition to his specialized financial coaching, Paul is an accomplished speaker, conference panelist and author who has published two essential financial guides – Stop Burning Your Money, Sound Financial Advice and the soon to be released Your Business Your Wealth. He has been interviewed by Forbes, Entrepreneur and Inc. magazines to share his knowledge and passion for helping his clients maintain healthy balance sheets and better steward their finances. He also shares his knowledge as co-host of the long running, More than Commas podcast with more than 300 episodes.

Paul lives North of Seattle, Washington with his wife, Kristen, and their three children – Andrew, Reagan and Vivian. He enjoys traveling, hiking and continuing his personal and professional education. One of his great pleasures in life is spending time outdoors with his family.  To facilitate a lifestyle that allows them to travel the country for months at a time he has transformed a traditionally in-person industry into a location independent enterprise.

Financial Advisor
Disclosure

  • PODCAST EPISODE 340 – Can You Really Protect Your Property Investments?

    In this episode, Paul discusses how to arrange your investments to protect your real estate portfolio. Too many investors fall into survivorship bias, seeing only the winners in real estate while ignoring those who took on too much debt and lost big. Paul explains why real estate returns often appear stronger than stocks or bonds, the risks of overreliance on…

  • PODCAST EPISODE 339 – Living the Dream in Hawaii

    In this episode, Paul explores the real cost and true value of retiring in paradise. We begin by examining a widely cited article claiming retirees need $2.2 million to live comfortably in Hawaii, and uncover how media “information laundering” can make financial advice seem more official than it is. Then, Paul sits down with Aaron Goddard, CEO of Allstate Benefits,…

  • PODCAST EPISODE 338 – Should I Sell My Rental?

    In this episode, Cory asks a powerful question every real estate investor should consider: Should I sell my rental? It’s easy to assume that if a property is cash-flowing, it’s worth keeping. But when you dig deeper, the numbers often tell a different story. Cory breaks down the difference between Return on Investment (ROI) and Return on Equity (ROE), and…

  • PODCAST EPISODE 337 – The One Big Beautiful Bill Explained

    In this episode of More Than Commas, Cory breaks down the sweeping new legislation shaking up the personal finance world: the One Big Beautiful Bill (OBBB), signed into law on July 4th, 2025. From Trump Accounts for newborns to a $40K SALT deduction cap, the OBBB changes how Americans save, spend, and plan. Whether you’re a parent, student, retiree, or…

  • PODCAST EPISODE 336 – Money Reveals Who You Are, So What Is Yours Saying?

    In the last installment of our d’Anconia series, Paul dives into the deeper meaning behind Francisco d’Anconia’s “money speech” and what it reveals about your financial life. This isn’t just about income, it’s about what you’re doing with it. Are you saving what you earn? Protecting it? Preparing to pass it on with wisdom? If not, you may be unintentionally…

  • PODCAST EPISODE 335 – Is Money Evil or Moral? You’ve Never Heard Money Described Like This

    In this powerful second installment of our d’Anconia Series, Paul reads Francisco d’Anconia’s legendary “money speech” from Atlas Shrugged, completely unabridged. More than a literary moment, this episode invites deep reflection on what money truly is: a symbol of virtue, value, and voluntary exchange. Whether you agree or disagree with every word, listen closely for the timeless insights on production,…

  • PODCAST EPISODE 334 – Is This the Most Powerful Speech About Money Ever?

    In this episode, Paul introduces a speech from Ayn Rand’s Atlas Shrugged, exploring the philosophy behind it. He encourages critical thinking about the speech’s meaning, regardless of whether you’ve read the novel or not. Tune in to Part 1 of this 3-part series and expand your mindset and dive into literature. — This Material is Intended for General Public Use….

  • PODCAST EPISODE 333 – Why a Bigger Paycheck Isn’t Making You Happier

    In this episode, Paul challenges the common belief that more money automatically equals a better life, diving into the deeper aspects of personal finance. He explores how money matters can be amplified, not solved, by a simple raise, and encourages viewers to seek true financial wellness. Discover why mindfulness in spending and saving is crucial for lasting financial freedom and…

  • PODCAST EPISODE 332 – What Your Habits Say About You

    What if your bank statement said more about you than your words ever could? In this episode, Cory explores how your financial habits reveal your true values, hidden beliefs, and emotional patterns. Discover how money can act as a mirror, reflecting your priorities, anxieties, and future direction, and learn how to align your financial life with who you really are….